This textbook looks at decisions – how we make them, and what makes them good or bad. In this bestselling introduction, Erik Angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. It shows how to apply the principles of behavioral economics to improve your life and work – and to make the world a better place to boot. No advanced mathematics is required.
Further resources (Instructor Manual, Syllabi, PowerPoint slides, Handouts and Exams) can be found on the Instructor Resources page. Please note these resources are password protected and available to teaching professionals only.